Retailgrid closes €358K pre-seed to bring AI to mid-market retail
Led by Finnish B2B SaaS angels Ali Omar, Henry Nilert, and Pekka Ylitalo, with participation from Innovestor Angel CoFund. The capital funds the AI Grid platform, European expansion, and the engineering and commercial team.
Take Retailgrid for a spin.
No signup. No sales call. Click through a live interactive demo of the agentic pricing workflow — the same one your team would use on day one.
Drive measurable margin and revenue gains.
*Results vary based on category context and customer circumstances.
Spreadsheets break before retailers do.
Pricing teams at €10M–€500M retailers run their decisions through 20+ spreadsheets, screenshots from competitors, and gut feel. As the catalog grows, the math stops adding up — and enterprise pricing suites cost six figures and take six months to deploy.
Three connected layers. One source of truth.
Retailgrid is not a feature pile. It's three pillars that work together — and each one earns its place in your stack.
From messy data to priced SKUs — in days.
No six-month rollout. No data science team. Self-service from day one.
Connect
Upload a CSV or connect your catalog. Retailgrid ingests products, competitors, costs, and rules — and structures them into the grid.
Configure
Define pricing rules in plain language: margin floors, competitor positions, markdown waves. No SQL. No black box.
Decide
AI agents recommend prices. You approve in bulk or by exception. Every decision shows its math.
The grid your team already wanted.
Pricing rules, configured in plain English.
- Plain-language input, structured rule output
- Reorderable, editable, and version-controlled
- Scope rules by category, product role, or SKU set

Explainable AI, not a black box.
- Per-SKU rule attribution with one click
- Feasible price range with applied and violated rules
- Margin impact preview before you commit

Built by retail pricing operators, not consultants.
Retailgrid is designed and built by people who have run pricing teams at omnichannel retailers. Every workflow in the product was a spreadsheet first — until it broke.
Common questions about Retailgrid.
Is Retailgrid an agentic AI pricing platform?
Yes. Retailgrid is an agentic AI platform for retail pricing, assortment, and margin decisions. Instead of static dashboards or black-box optimization, the agent works the way a pricing analyst does — it pulls your sales, competitor, and inventory data, runs elasticity and margin analysis, and returns ranked, explainable recommendations you can approve and ship the same day.
You ask a question in plain language (“which SKUs are leaking margin this week?”), and the agent investigates, quantifies the opportunity, and proposes the price move — with the reasoning shown.
What's the best retail pricing software for teams without a large IT budget?
Retailgrid is designed as no-code pricing software for retail teams who need enterprise-level power without a six-month integration. Start optimizing prices in minutes by uploading a CSV or connecting your ecommerce store.
How does a pricing intelligence platform help increase margins?
Higher margins come from the right pricing strategy and disciplined execution. Retailgrid helps with both — design a profitable pricing strategy using elasticity, competition, and demand signals, then execute it directly in the same workbook. AI helps identify underpriced items, protect margin where you have pricing power, and automate rules so margin improvement is continuous, not a one-off analysis.
Can I track competitor prices automatically with Retailgrid?
Yes. Retailgrid is pre-integrated with both public and private market data providers, so you can automatically enrich your products with real-time competitor prices and market signals. No separate contracts or tools — access and purchase the data you need directly inside Retailgrid, then use it to set alerts, monitor competitors, and trigger dynamic pricing rules in the same workbook.
What makes Retailgrid different from other pricing intelligence software?
Retailgrid is a self-service AI workbook — inspired by Excel’s flexibility but built to solve complex product and pricing problems. With deep integrations to market data providers, competitors, and internal data, everything you need lives in one workbook. You don’t just analyze — you can ask AI to forecast demand, optimize prices, and apply strategies in the same workspace.
Is it easy to integrate my data into Retailgrid?
Yes. Retailgrid is built to solve the IT bottleneck. Connect your data instantly via built-in ecommerce integrations (Shopify, Magento) or upload a CSV. No coding or complex configuration required.
Does the AI provide reliable forecasting for pricing decisions?
Yes — with an important difference. Retailgrid follows an open data science approach. Instead of relying on a single black-box model, you can use built-in AI and forecasting models, connect third-party providers, or plug in your own models. Retailgrid combines historical sales, seasonality, and external market signals while letting you test, compare, and select the models that perform best for your business.
